The EDA Consortium proudly honors Joe Costello, chairman and CEO of think3 and former chairman and CEO of Cadence Design Systems, as this year's recipient of its Kaufman Award in 2004. Joe Costello was selected to receive the Phil Kaufman Award because of his business contributions that helped grow the EDA industry. Under his leadership (1987-1997), Cadence became the world's leading supplier of EDA software and services and one of the top ten largest software suppliers in the world.
was a significant force in the growth of the EDA industry,"
remarked Walden C. Rhines, EDA Consortium chairman and chairman
and CEO of Mentor Graphics Corporation. "He displayed a savvy
ability to recognize important design trends and did a great job
of moving the industry forward to capitalize on those trends."
"It is not surprising to me that many of Joe's senior managers
at Cadence have gone on to become very effective industry leaders
themselves-both in business and in research and development."
Costello orchestrated the smooth merger of equals, SDA and ECAD, to form Cadence in 1988. The merger anticipated the importance of batch mode Design Rule Checking (DRC) for today's large, complex designs.
He foresaw the importance of standard cell routing technology with embedded blocks, and acquired companies and technology to grow his company and meet the needs of electronic designers.
He anticipated the shift from schematics to hardware description languages (HDLs) and made the acquisition of Gateway and its Verilog language just as HDLs were beginning to take off. Later, he made the decision to make Verilog an open standard.
Under his leadership, Cadence Berkeley Labs developed a faster Verilog, NC Verilog. He foresaw its potential, acquired the original ideas and launched the Labs Verilog project.
In his present
role, Costello leads think3, a premiere supplier of product development
solutions to mid-sized manufacturers worldwide and provider of innovative,
next-generation product design solutions for the industrial design
industry. Under Costello's leadership the Cincinnati-based privately-held
company has grown dramatically over the past three years and currently
enables more than 5,000 manufacturers to achieve significant gains
in competitiveness and profitability by optimizing their product